Hey! It’s Brian here. Before we dive in, I wanted to announce the launch of my new book, The Lonely CEO on Amazon. You can pick up a copy below:

Do you find yourself shying away from taking risks in your business endeavors?

What if I told you that the frequency of risks you take directly impacts your chances of reaping rewards?

Let me explain…

In business, taking risks is often synonymous with progress and innovation.

But so many people hesitate to step out of their comfort zones due to fear of failure.

Yet, embracing risk is essential for driving growth and achieving success.

Taking risks is a fundamental aspect of business experimentation.

It involves stepping into the unknown, trying new approaches, and venturing beyond familiar territory.

Without risk, there can be no innovation or progress in business.

While experimentation holds the promise of breakthroughs and advancements, it also carries inherent risks.

Whether it's launching a new product, entering a new market, or implementing a novel strategy, there's always a chance of failure.

However, it's through these risks that opportunities for growth and success arise.

Contrary to popular belief, taking risks in business doesn't require rocket science-level expertise.

It's about embracing uncertainty, being willing to learn from setbacks, and continuously adapting to changing circumstances.

Success in business often stems from a willingness to take calculated risks rather than playing it safe.

The correlation between risk-taking and rewards in business is undeniable.

Those who are willing to push boundaries, challenge the status quo, and embrace uncertainty are more likely to reap the rewards of their efforts.

The relationship between risk-taking and rewards in business is symbiotic.

While experimentation entails inherent risks, it also holds the potential for substantial rewards.

3 Tips

Visual Timers: Whenever you have a set amount of time to work on a project, use a timer that to keep in mind the amount of time you have left.

While this doesn’t work for everyone, the visual reminder of a timer countdown can be a helpful motivator.

Manage Your Energy: Think about your energy like you do your time or money. You have to budget your energy so that you meet the various demands placed on it.

One way to do this is to look at your task list and designate certain tasks as high or low-energy tasks. Then, schedule those tasks to your day's corresponding high or low energy points.

Minimize Daily Decisions: Along the same lines as saving energy, you can save mental energy by reducing your decision fatigue. The best way to do that is by reducing the number of decisions you have to make in a day.

Take some decisions you have to make every day, like what to eat, and create a system to outsource that decision. For example, you could sit down and meal plan for the upcoming week sometime over the weekend. That way, when you’re in the middle of a difficult work week, you don’t have one more decision to make when dinner time rolls around.

1 Book

Profit First, by Michael Michalowicz: This book, while not technical or sharing some deep method, lays out a simple plan for freelancers and entrepreneurs to ensure they see some of the profit from their work.

Basically, it takes the pay-yourself-first principle and applies it to an entrepreneur's circumstances. It’s a great place to start if you’re unsure of how to manage your cash flow as a budding entrepreneur.

1 Quote

Talk soon,

Brian Town
Founder, Michigan Creative

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P.S.

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