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The One Thing You Need
To become your best self in 2025...
Hey! It’s Brian here. Before we dive in, I wanted to announce the launch of my new book, The Lonely CEO on Amazon. You can pick up a copy below:
I struggled for years to find belief in myself.
Without Self-Belief → Every challenge felt like a setback.
But with Self-Belief → Every challenge became an opportunity.
Here’s what helped me stop doubting and start truly believing in myself:
Self-belief didn’t come naturally to me.
For years, I doubted every move, questioning if I was enough.
Then I realized—if I didn’t believe in my potential, no one else would.
The first step to self-belief is understanding its power. It sets the foundation.
I started by celebrating small wins.
No matter how minor, each one proved I could move forward.
When you shift focus from what’s missing to what’s working, belief grows.
Small wins add up—take stock of them regularly.
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Embracing failure was key.
I stopped seeing failure as proof I wasn’t good enough and started seeing it as a part of growth.
Each setback became a lesson, not a limit.
Self-belief isn’t about avoiding failure; it’s about learning through it.
Surrounding myself with people who uplifted me was crucial.
Supportive voices help silence self-doubt.
Choose a network that reminds you of your value and pushes you higher.
Self-belief grows when you’re around those who truly believe in you.
I learned to quiet the inner critic.
When doubt came up, I’d replace it with a reminder of past successes.
Self-belief is built in these small mental shifts—recognizing the doubt but choosing to focus on strengths.
Finally, I committed to taking action, even when I felt unsure.
Self-belief isn’t about waiting until you’re fully ready—it’s trusting you’ll adapt as you go.
Each step forward built momentum, and over time, self-belief became my default.
I’ve coached hundreds of business owners, helping them reach their goals and become the best entrepreneurs they can be.
If you’re ready from some support reach out by clicking the link here.
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3 Tips
Know Your Values: During your next extended planning session, think about your values.
What are the most important things to you in life? What beliefs and principles would you die for?
These are value questions. Keeping these values in front of you can ensure your actions stay aligned with your values. Also, that practice will allow you to notice when your values have changed.
Know Your Mission: Once you know your values, you can start to articulate your mission. Your mission is what you are best able to contribute to seeing your values enacted in the world.
Your mission is essentially the tailored outworking of your values that fits your circumstances and limitations. Someone might share your values, but their mission built on those values will look different.
Know Your People: Your business or content should be focused on providing value to some group of people. To do that effectively, you should know those people you’re trying to help well.
Study your community to determine your ideal customer or client. Then, ensure that everything you do benefits them. That will solidify you in your space as a reliable and trustworthy source of value to the community, which is good for you and everyone else.
1 Book
The Millionaire Next Door by Thomas J. Stanley and William D. Danko: This is somewhat of a classic in the personal finance genre. Although the information in this book is outdated and the financial landscape has changed, there are still valuable insights to be gained from the authors’ work.
Mainly, the book is valuable for getting some perspective on what financially independent people actually live like. This book can help you personally, but even more, it can help you realize what value you might be able to offer the financially independent.
1 Quote
“The key is in not spending time, but in investing it.”
Talk soon,
Brian Town
Founder, Michigan Creative
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P.S.
Don’t forget to pick up a copy of my new book, The Lonely CEO, on Amazon below!